Since launching in 2009, Beat the Traffic for mobile has become one of the most popular apps in history with over 1.8 million downloads. It is consistently among the top 10 traffic apps in the iPhone App Store and steadily averages 4.5 stars in user reviews. In addition to positive reviews on NBC’s Today Show and in The Wall Street Journal Online, Fox News Tapped-In, O’Reilly’s “Best iPad Apps,” Lifehacker and others, Beat the Traffic has also garnered multiple nominations as the best mobile traffic tool on the market.

“Macworld is always a fun and exciting event – but this year, it’s a special opportunity for us to thank our fans face-to-face for their amazing support,” said Andre Gueziec, CEO of Beat the Traffic. “Our development team is looking forward to meeting current and new Beat the Traffic users, answering all their questions and letting them ‘test drive’ our most powerful Beat the Traffic app yet.”

Available for free for the iPhone and iPad, Beat the Traffic lets travelers instantly view real-time traffic conditions – including accidents, traffic congestion and roadwork delays – and adjust their travel plans if necessary, saving time, fuel and frustration. Recently updated with new interactive maps and additional surface street details, Beat the Traffic also lets motorists retrieve travel times and live camera views. Even more tools, such as personalized traffic reports and saved routes, are available for a small subscription fee.

Also on display at Macworld | iWorld will be Drivee, Beat the Traffic’s new mobile app for the iPhone that provides motorists with real-time feedback on their fuel usage as well as the environment impact of their driving habits, which they can share on Facebook or Twitter. Developed in conjunction with leading academics in the field of sustainable transportation, Drivee is available at no cost on iTunes and on the iPhone App Store.

At Macworld | iWorld, Beat the Traffic’s solutions will be on display at Booth 818